Annette Spadoni
Projects
  • Cultural & Educational
  • Publishing
  • Marketing Collateral
  • Small Business Branding
  • Displays & Vignettes
Annette Spadoni
Projects
  • Cultural & Educational
  • Publishing
  • Marketing Collateral
  • Small Business Branding
  • Displays & Vignettes
More
  • Annette Spadoni
  • Projects
    • Cultural & Educational
    • Publishing
    • Marketing Collateral
    • Small Business Branding
    • Displays & Vignettes
  • Annette Spadoni
  • Projects
    • Cultural & Educational
    • Publishing
    • Marketing Collateral
    • Small Business Branding
    • Displays & Vignettes

Cultural & Educational

With more than a decade of experience in cultural and educational institutions, I have a deep understanding of how strong visual communication supports outreach, programming, and community engagement.

Niles-Maine District Library

Newsletter Covers

Featuring photos I’ve captured, the covers highlight the patrons and reflect the library’s warm, inclusive spirit — inspired by the people, moments, and everyday experiences that bring the library to life.

Book cover displayed at Niles-Maine District Library shelves
Close-up of library book cover at Niles-Maine District Library
Featured book cover in the Niles-Maine District Library collection
Library book cover from Niles-Maine District Library collection
Colorful book cover on display at Niles-Maine District Library
Stacked books with cover visible at Niles-Maine District Library
Educational book cover on Niles-Maine District Library shelves

John Cotton Dana Award-Winning Campaign

Library Card Campaign | BEST. DEAL. EVER!

While working with the Niles-Maine District Library, I contributed to content creation, designed the branded look, and implemented the BEST. DEAL. EVER! campaign—a sixteen-month initiative launched during Library Card Sign-Up Month in September 2018 and concluded in December 2019. The campaign aimed to increase library card sign-ups by promoting the card’s money-saving value.


The challenge was translating the campaign message into a compelling visual identity and launching it with a brochure that clearly communicated the library’s cost-saving features. The brochure cover featured a hand holding a library card, visually expressing the campaign’s promise. The inside front cover flap highlighted library materials, paired with a prominent cost-savings figure and the call to action “Sign Up and Save,” clearly illustrating the value of a library card. The inside spread centered on a library card–themed fridge magnet displaying library hours, surrounded by content showcasing the card’s VIP benefits with fun, engaging copy.


I also created a wide range of branded materials for both print and digital platforms and supported the rollout of "Show Your Card. Get a Deal!", a local business partnership that offered exclusive discounts to library cardholders.

Program Promotion Posters | Adult Services

Book Display Signs | Adult Services

Program Promotion Posters | Youth Services

Social Media Graphics & Newsletter Cover

Poplar Creek Public Library District

Newsletter Covers

A circular motif prominently featured on the cover, echoing the distinctive shape of the building’s windows and interior lighting. The circle also symbolizes the library’s role in the continuous pursuit of learning and the timeless preservation of stories and knowledge.

Anniversary Banners
The series celebrated the Main Library’s 50th, the Federal & Illinois State Depository Library’s 35th, and the Branch Library’s 25th milestones. I designed a series of banners for the library district using stock artwork as a starting point, customizing it with color, typography, and the library logo for a cohesive look. High-resolution PDFs of the final designs were provided t

Show More

Social Media Graphics

  • Cultural & Educational
  • Publishing
  • Marketing Collateral
  • Small Business Branding
  • Displays & Vignettes
  • About

Copyright © 2025 Spadoni Design - All Rights Reserved for freelance work displayed.
Work created as a full-time employee remains the intellectual property of the employer. Used here for portfolio purposes only.